Irene Moore is a digital communications and consumer behavior expert who helps e-commerce brands drive sales online. She co-founded Digital Marketing London (DM London) a specialist online marketing consultancy to the beauty, wellness, and luxury sector five years ago. She quickly grew the agency through delivering digital marketing campaigns for global brands, such as L'Oréal, NYX Cosmetics, Cantu Beauty, and Dior.
With a background in PR and marketing psychology, Irene has always been fascinated by what makes a powerful brand and credits her own business success to helping her clients better understand the ever changing shifts in customer behavior online in order to create more effective ads, campaigns and promotions.
During this show we discuss:
● What digital marketing is
● The role of digital marketing in a company
● Challenges of creating a digital marketing strategy
● How to boost engagement with customers
● How to grow your brand without sharing your personal life
● What consumer psychology is
● What makes a social strategy successful?
● Essential ingredients for building an engaged community
● How to build an audience persona
● Using an established persona in digital marketing
● Building a brand in a noisy digital world
● Top 3 factors that make a piece of content successful
● Which social channels to pursue
● Predictions in the e-commerce space when it comes to marketing
Show resources:
During this show, you’ll discover …
● How minority women can get grants to start and run their businesses
● How specific grants for Black entrepreneurs…
● … Asian entrepreneurs…
● … and immigrant entrepreneurs can work
● Where to find grants for female entrepreneurs…
● … and Native American business owners
● How to find crowdfunding and angel investing opportunities for female minority business owners
● Where to find loans for women minority business owners
● How to find grants from the federal government…
● … to run a business or startup
After life as a consulting actuary to Fortune 100 Companies, David built the world’s largest coaching business, becoming #1 on Google for “life coaching.” Since discovering that Shiny Object Syndrome is an epidemic among high performers, David coaches rock star business owners to double revenue, achieve more in less time, and be a more extraordinary entrepreneur, partner, parent, and leader.
During the show we discuss:
● How do you get clear on your goals and define your boundaries as well
● How to learn what to say “no” to
● Shiny Object Syndrome
● Shiny Object Syndrome among entrepreneurs
● How the human mind is like a “monkey on crack”
● The true cost of being so scattered in work and life
● Why choosing the right goals and plan is so important
● How to start focusing on less help with goals and plans
● Changing habits to go from Shiny Object Syndrome to Peaceful, Focused Action
● Speaking your truth
● Why you should be 30% more daring and truthful
Show resources:
Adriana Kyser is an international wellness expert who has spent the past 15 years helping highly-driven women stop feeling stressed and overwhelmed and start living a happier, healthier and more fulfilling life. Using her Enlightened Alchemy™ method, she has helped thousands of women worldwide achieve everything from reduced pain and stress to increased confidence and productivity. Rather than drawing from only one modality, her extensive list of certifications (including NLP, coaching, and yoga) allow her to create a customized wellness experience for clients. As a brand ambassador, she has worked with Athleta and Larabar. She’s the co-author of the best seller book “Overcoming Adversity in Entrepreneurship”.
During the show we discuss:
● How health and happiness affect life and business
● How to overcome adversities in life and entrepreneurship
● How to build unstoppable confidence after setbacks in life and business
● Ways to transform painful past experiences into a superpower
● How to effectively use these superpowers in everyday life
● How to reduce pain and stress to increase confidence and productivity
● Secrets to overcome impostor syndrome and feel empowered on a regular basis
● Keys to prevent burnout, exhaustion, and overwhelm
● Key components to health, happiness, and fulfillment
● Strategies to have peace of mind
● What does it mean to live your purpose
● Ways to achieve anything you like
Show resources:
During this show, you’ll discover …
● The kinds of public records which can affect a business’s fundability
● How personal or business bankruptcy can make the difference between getting a loan…
● … or not…
● … and how to fix errors in bankruptcy filings
● What to do about mistakes in liens
● How to correct defective legal judgments
● Why mistakes in UCC filings might not have to be corrected
● How acting fast can save you money
Elliott Holland, founder of Guardian Due Diligence is a business buying expert. He has a Harvard MBA, spent 10 years buying companies for himself and others, and now prevents his clients from losing millions buying bad businesses.
Mr. Holland has 10+ years of experience executing middle market deals as an entrepreneur who was spending his own money for diligence. He fully understands the challenges in executing good deals and avoiding lemons. He is a Harvard Business School (HBS) trained, seasoned buy-side advisor who spent almost a decade as an independent sponsor / business buyer / acquisition entrepreneur before starting Guardian.
During the show we discuss:
● Advantages of buying a business from building one
● How much money you really need to buy a business
● The things you need to know before buying a business
● How to avoid losing millions from buying bad business
● How to choose the best business for you to buy
● Why due diligence is even more important now during the coronavirus crisis
● How everyday people with no money can get into the business buying game
● Frequent mistakes people make when purchasing a business
● How to avoid the frequent mistakes people make when purchasing a business
Show resources:
As president of Safe Harbor Retirement Planning, Mark Singer has served as a relentless retirement guide to thousands of individuals since 1986. The secret to his longevity has been asking the questions other advisors simply don’t ask; it allows him to make the best decisions for each client’s unique situation and ensure retirement success.
Mark is a former radio talk show host, is an author, and has become the go-to financial educator in the media. His most recent book ‘Don’t Outlive Your Money in Retirement’! 7 Key Steps, unveils the step-by-step process used to help maximize the retirement journey.
During the show we discuss:
● The #1 Fear of retirees financially
● Biggest concerns retirees have as they move into retirement
● How to not outlive your money
● How to invest retirement savings
● How to identify how much risk to take with retirees portfolio
● When most people retire
● Retiring early
● What youngsters should do to plan for retirement
● What benefits to get from tax/retirement pre-planning
● Should one consider selling assets before retirement
● 7 key steps to take on Don’t Outlive Your Money In Retirement
● How to know if a retiree is on track
Show resources:
During this show, you’ll discover …
● What types of small business loans are out there
● Why traditional term loans are not your only and not even your best option
● What business owners and situations SBA loans work best for…
● ...and how to do know if they are the best option for you
● How to use your 401(k) to get financing for your business…
● ...while still earning interest and with no tax penalties
● How a merchant cash advance can help you get money for your business fast…
● ...even with a low credit score
● Why equipment financing may be a better option for buying equipment than a term loan
● How the Credit Line Hybrid can help you not only fund your business…
● ...but build business credit at the same time
● How Credit Suite can help you find the best option for your business
Stacy Tuschl has made a name for herself as an expert in growing small businesses. Put it this way, Stacy started her own business at the age of 18 in her parents' backyard and turned that company into a multi-million dollar business she still runs today (The Academy of Performing Arts has two locations in her home state of Wisconsin). In addition to being a Small Business Growth Coach, Stacy is a bestselling author, and founder of the Foot Traffic Formula - helping small businesses around the world get more customers in the door, more profit in their pocket and more happiness in their homes.
When local area businesses started asking Stacy how she grew her company so rapidly, it sparked the inspiration needed to launch The Foot Traffic Podcast. Her podcast now has over 1 million downloads and is frequently on the top 30 of all marketing on iTunes.
During the show we discuss:
● The importance of time management and organization
● “Time is money”
● Importance of planning and implementation
● Why some people have a hard time completing tasks
● How to self-evaluate productivity in life and business
● How is doing a to-do list help with managing tasks
● The things to consider when setting a priority with tasks
● Kinds of habits to be more productive
● Why people wait for the last minute to do things
● How to avoid wasting time
● The secret to getting it all done
Show resources:
Travis Bliffen is the founder of Stellar SEO, a top US link building agency.
As an Army veteran, Travis took a leap of faith after reading a magazine article about the future of SEO. He dived deep and spent a year perfecting his craft. When he opened his firm in 2012, it quickly gained a reputation for being a cost-effective, honest, and leading SEO agency. He has published many works on SEO and link building, as well as being a featured speaker at SEMPO Cities among other industry events.
During the show we discuss:
● Link building
● The importance of link building
● Types of link building
● The benefits of link building
● Link building tips and tricks for beginners
● Starting with link building
● Planning an impactful link building campaign
● Different link building methods
● Executing a link building campaign
● Efficient link building strategies
● Secrets to an effective link building strategy
● Organic links
● Using organic links effectively
● The secrets of organic content promotion
● Link building do’s and don’ts
● SEO link building hacks
Show resources:
During this show, you’ll discover …
● All about the three types of business bankruptcy
● Why and how businesses fail…
● … both before and during the age of Covid-19
● What a Chapter 7 business bankruptcy is all about…
● … and how a business liquidation may be your best bet…
● … if your business does not have a viable future
● How a Chapter 11 business bankruptcy works…
● … and how a business reorganization can work
● It just might save your business
● How the Small Business Reorganization Act of 2019 has changed business bankruptcy
● Why a Chapter 13 business bankruptcy can be an option for a sole proprietorship…
● … and how it can help save personal assets…
● … if they’re tied to business assets
● Getting cash to avoid a business bankruptcy
As a man of true integrity with infectious energy, Bob Wheeler’s crusade for personal growth has crosspollinated with his accounting practice to create a new approach to personal finances. His passion is to help others gain insights about how their emotions trigger financial decisions. Combining finances with behaviors, Bob explores his personal concept of creating a healthy relationship with money in his recent book, The Money Nerve.
While strengthening his accounting practice, Bob has simultaneously pursued his love of satire and ventured into the realm of standup comedy. From his thirty years of helping clients, Bob has distilled a concoction of warmth, humor, information, motivation and budgeting directives that he offers to anyone with financial concerns. He is also currently the CFO for The World Famous Comedy Store.
During the show we discuss:
● How emotions impact financial decision-making
● Why we need financial therapy
● Healthy relationship with money
● Habits to help with your decision-making
● Why people experience financial depression
● The common financial struggles
● How to overcome financial depression
● How to set smart financial goals
● How to effectively navigate the emotions of money
Show resources:
Asif Muhammad is the entrepreneur that entrepreneurs turn to for solutions. A passionate investor, he has held many senior financial and strategic positions including CEO and CFO for a wide range of ventures encompassing all aspects of the business world.
In 2011 he became the CEO of Main Course Associates, having joined the firm in 2008, a specialist consultancy delivering growth-focused, business solutions to the restaurant and hospitality industry. He has grown Main Course into a successful international concern with a stellar client roster and branches in London, Italy, Spain and USA.
Through Main Course, Asif leverages his and his network’s skills and experience, transforming his client’s enterprises through an injection of sound business disciplines, market knowledge, financial engineering, strategy and operations. He has worked with national & international groups and high-end restaurants, helped clients expand abroad and established foreign companies in the UK.
During the show we discuss:
● How strategic planning help with the growth of the business
● Key factors to successful strategic planning
● The most important characteristics of strategic planning
● The steps in strategic planning
● How to simplify the process of strategic planning
● The things to consider before making a decision
● What are need to assess before making a strategic plan
● The tips for evaluating everything needed
● How to minimize the risks of every decision
● How to make bold decisions
● The proven strategies to effectively execute a plan
● How to measure the effectiveness of a plan
● Why business owners often make the wrong decision
Show resources:
During this show, you’ll discover …
● How to find funding for Black-owned businesses…
● … and business money for companies owned by people of color
● The sorts of challenges that Black entrepreneurs often face
● Where you can get government and private grants
● How to get loans for BIPOC business owners
● How small businesses from disadvantaged backgrounds can get money
● How to get a microloan from Kiva
● What you can get from Union Bank
● How Accion can help Black business owners
● How to get monetary prizes to help grow your Black-owned business
● Discover how the Credit Suite Credit Line Hybrid can be the perfect solution for Black business owners who have good personal credit
Henry Daas is a serial entrepreneur, business coach, screenwriter, and self-described 'ordinary guy', and now personal finance coach! Born in Brooklyn at the tail end of the Eisenhower years, he has lived his entire life in and around NYC. He has lived his life in and around money, as well - from cutting lawns as a kid to managing a stock portfolio as an adult and everything in between. He built his consulting business, Daas knowledge, to help provide professional coaching for entrepreneurs & business owners of companies with top line sales under $10M. His debut book, FQ: Financial Intelligence is the culmination of his six decades of financial knowledge and experience. His specialties include consultative advisory, strategic planning, startups, small business, coaching, mentoring, new business development, entrepreneurship, sales, marketing, product management, relationship building, and communications.
During the show we discuss:
● Importance of having great financial intelligence in business and in life
● Gaining financial knowledge
● Knowing if you are financial literate
● Measuring your financial capability
● Ways to level up your financial intelligence
● Knowing you're stuck in a 'financial intelligence' gap
● Kind of money mindset we need to be financially successful
● Common financial challenges
● When you need a coach
● Choosing the right coach
● Helpful tips to use in managing your money
● Tips for saving more
Show resources:
Martin Holland, award-winning business coach, has four decades of experience as a successful business owner and teacher and has taught over 300 small businesses how to increase profit and cash flow.
Martin earned a BA degree from Hastings College and an MBA degree from the University of Oklahoma. He cohosts the Cash Flow Contractor podcast and has written over a hundred articles on small business topics for publications such as Forbes Coaches Council.
During the show we discuss:
● Why you make money but keep so little as profit
● Why entrepreneurs don’t like to look at financials
● Using financial statements even before fully understanding them
● How to easily double your net profits
● Why you need to raise your prices
● Setting your prices
● Expanding with new employees
● Expanding with new tools or equipment
● Understanding your cash flow
● Managing your cash flow
● Common reasons for the profit problem
● Common mistakes that owners make in gaining profit
● Good financial strategy
● Making a good financial strategy
Show resources:
During this show, you’ll discover …
How to start running business credit checks and protecting your business
How to run Experian business credit checks…
… and what a business check at Equifax will cost you
All the ways you can check Dun and Bradstreet business credit scores…
… including the price of D&B business credit products
Plus the differences among the various products
Find out what you should be looking for when checking a company’s business credit report
Learn why business credit report checks matter to your business
Lloyd Yip is the founder of Attract & Scale who helps coaches, consultants and other online entrepreneurs selling high ticket offers scale their business massively by using highly scalable organic strategies.
He empowers business owners to grow even without complicated and costly ad strategies or super annoying, time-consuming lead generating tactics. This way, they can create impact, generate wealth, and achieve the life of their dreams.
During the show we discuss:
● What organic marketing is and how to use it to scale your company
● Effective ways to organically market
● Creating organic scalable and predictable growth and revenue
● Scaling your high-ticket B2B business from $0 to $50k Monthly Revenue
● The secrets to growing your revenue
● The most effective tactics to attract clients
● How to refrain from paid ads
● Importance of knowing who your client base is
● How to get people to come to you
● Lead generation tactics
● Proactive & attractive inbound & outbound marketing strategies that can effectively drive sales
● Why successful businesses use organic online marketing
● How to understand which organic marketing channel is best for your business
Show resources:
John Briggs is the founder of Incite Tax & Accounting and the author of Profit First For Microgyms. His accounting firm has more gym clients than any other firm in the country, as well as thousands of other client-driven businesses, and he is also an owner of a gym, GSL Fitness. Through all of this, he has learned that achieving a highly profitable business can be overwhelming, particularly with all the barriers and unknowns that new owners are forced to deal with. Entrepreneurs can quickly become stressed and burnt out, and often sadly give up on the mission that they set out for. In much the same way that the body needs blood to survive, a business needs cash, the lifeblood of the business, to stay healthy and to grow more resilient.
During the show we discuss:
● The greatest challenges business owners face concerning finances
● What Parkinson’s Law is and why it can kill your business
● Importance of having a good cash flow system
● At what stage of business is it important to have a cash flow management system
● Tips for business owners who feel overwhelmed with a financial situation
● How business owners should interpret their numbers
● Ways entrepreneurs can avoid burnout as they live paycheck to paycheck
● How to increase your take-home pay
● The litmus test you should use to justify or eliminate expenses
● The one part of a business that 98% of owners are failing on
● The common reasons why businesses are failing
● The best strategies to ace your business cash flow management
Show resources:
During this show, you’ll discover …
How to recognize a predatory lender
How falling prey to predatory lenders can devastate your business
Learn the signs to look for that can indicate you are dealing with a predatory lender
Discover which questions to ask lenders and yourself to help you make wise decisions
Learn what resources are available to help you stay away from predatory lenders
And what to do if you do fall prey
Find out what to look for in a legitimate lender
Learn how to tell the difference in a red flag…
…and a good lender that has picked up bad practices
How common practices such as balloon payments…
…can turn into predatory practices if applied by a bad lender
And how to tell the difference between normal vs. predatory practices
Eric Miller has been in the financial planning industry for over 20 years. He is the Co-Owner of Econologics Financial Advisors and the Chief Financial Advisor. He has a degree from Capital University and is a Registered Financial Consultant® and licensed insurance agent.
He takes pride in helping practice owners become the financial heroes of their own stories and has taken this passion to over 600 families in the past decade. During this time, he’s had over 15,000 conversations with practice owners regarding money, investing, practice expansion, practice transitions, taxes, asset protection, estate planning, and helping them shape their financial attitude toward abundance.
During the show we discuss:
● Practice Owners
● The #1 reason Doctors are not financially sound
● Easy steps for financial planning
● The biggest financial barriers for practice owners in this Covid crisis
● How to stay afloat in the Covid crisis
● How to know your Financial Prosperity Index Score
● The right time to expand a practice
● Selling a practice for a maximum value
● Areas of financial planning practice owners miss and need particular help with
● Achieving financial goals
● How to know if one reached financial freedom
● Exiting a practice
● The simple reason practice owners are not financially independent now
● Importance of asset protection for a practice owner
● How to know when your current financial plan is failing
Show resources:
David Ledgerwood, known as Ledge is the Managing Partner at Add1Zero where his team provides lead-to-close sales execution for B2B tech companies ready to leap from 6 to 7 digits of revenue.
Throughout his career, Ledge has closed over $40M, with an average deal size in excess of $150,000. He has deep-rooted expertise in selling software and services, and has helped several companies grow into the mid-7 figures.
He’s also the co-host of the Leaders of B2B podcast.
During the show we discuss:
● “You need Sales, not a VP of”
● "Sales cures all"
● Reflecting branding on every sales call
● The reasons why sales programs fail
● Common sales mistakes
● Effective sales strategies
● Why sales and marketing functions must work together
● Training people to be comfortable on hearing "no" regularly
● Times to follow up with prospects
● Commission, salary, or both for salespeople
● Sales goals
● Secrets to growing your revenue
Show resources:
https://www.linkedin.com/in/davidledgerwood/
leaders to b2b.com
During this show, you’ll discover …
● How to get federal funding for your business
● All about SBA loans
● Where you can find government grants for business…
● … including federal grants for startup businesses
● Numerous alternative funding options…
● … including merchant cash advances…
● … equipment financing and leasing…
● … inventory financing…
● … business revenue financing…
● … securities-based financing…
● …401(k) financing…
● … purchase order financing…
● … account receivable financing…
● … and the Credit Suite Credit Line Hybrid…
● … a fantastic choice if you or a credit partner have good personal credit
● Contact us today to find out more
Tim Kachuriak is the founder and Chief Innovation and Optimization Officer for NextAfter, a fundraising research lab consultancy, and training institute that works with charities, nonprofits and NGOs to help them grow their resource capacity. A nonprofit thought leader, Kachuriak is the author of the book Optimize Your Fundraising, lead researcher and co-author of the Online Fundraising Scorecard, Why Should I Give to You? (The Nonprofit Value Proposition Index Study), and The Midlevel Donor Crisis. Kachuriak has trained organizations in fundraising optimization around the world and is a frequent speaker at international nonprofit conferences.
Kachuriak is also the co-founder and board member for the Human Coalition, a member of the board of directors for Open Doors USA, an Advisory Board Member for the SMU Digital Accelerator, and an Advisory Board Member for the Blackbaud Institute for Philanthropic Impact.
During the show we discuss:
● Fundraising and using it to get money
● Building your fundraising skills
● Importance of fundraising experiments and researches
● Using data for your fundraising
● Acquiring donors
● Why people give
● Biggest problems in the nonprofit spaces
● Making a clear strategic plan
● Designing an experimentation plan
● Digital-first strategies
● Advantages of digital-first strategies
● Implementing digital-first strategies
● Cultivating and upgrading donors
● Successfully retaining donors
● Optimizing fundraising strategies
Show resources:
Today’s guest, Chris Larsen is the founder and Managing Partner of Next-Level Income. Chris has been investing in and managing real estate for over 20 years. While still a college student, he bought his first rental property at age 21. From there, Chris expanded into development, private-lending, buying distressed debt as well as commercial offices, and ultimately syndicating multifamily properties
During the show we discuss:
● Different types of real estate
● How investor clubs help
● Common mistakes that investors usually make
● Making money in real estate
● The most important metrics when evaluating investments
● ‘Holy Grail of Real Estate’
Show resources:
https://www.nextlevelincome.com/