How to run a crowdfunding campaign with the best chance of success at reaching – and exceeding – 100% financing
How unsecured business financing can get you high amounts without having to give up equity or fulfill time in business requirements …
… and creative ways to get collateral for unsecured business financing
How you can use your 401(k) or any securities you own for financing
Why using inventory or accounts receivable can be a smart way to qualify for business financing
Ways to finance new equipment for your business
The ins and outs of crowdfunding …
… which pitches work … and which do not
… which projects are likely to be funded … and those which are not
… the decisions you’ll need to make before starting a crowdfunding pitch
… what works in a pitch video … and what does not
How to run a crowdfunding campaign with the best chance of success at reaching – and exceeding – 100% financing
How to make an emotional connection with crowdfunding donorswhich will encourage them to fund your project
How to qualify for SBA loans, and the kinds of loans out there
How to qualify for a government grant at the federal, state, or local level
How business credit can be just the ticket for financing
Why business credit works better than personal, and even protects personal credit
The secret and successful organized steps you can take to build good business credit …
… and get more funding for your business
What invoice factoring is, and how it can help your business become more nimble and open to more opportunities
How microloans work, and why they can be another way to fund your business if you don’t need too much
By the age of 35, Jeffrey Davidson had been both director at a start-up and president of a multi-million-dollar sales organization. Despite his reading, teaching, and different roles he had filled, he did not consider himself to be a good leader. None of his teams came close to reaching their potential, and due to his frustration, he gave up on management and became a consultant.
Real leadership began when a client asked Jeffrey to build a team of analysts. He started by hiring good people. And keeping an unrelenting focus on learning and improvement. Within 2 years the team was the envy of the organization. Eventually Jeffrey realized he had not taught people how to be a good team, the team had taught Jeffrey how to lead.
Jeffrey took his hard-won knowledge and went back into consulting, rescuing high-impact projects. In every instance there were at least two problems — and one of them was always teamwork. You have probably notices that the world is more connected, complex, chaotic, and faster than ever before. It feels like these forces are trying to rip your business apart. Jeffrey s here to speak about the need for responsive leaders and adaptive teams. More, he is going to lay out the steps it takes for leaders to get teams from mediocre to High-Performance!
During This Show We Discuss…
Questions that employees think about that should be answered, but questions they rarely ask
How a great leader converts a team from mediocre to amazing
The key to getting a team to work cohesively
The biggest obstacles leaders face when building a winning team
How often leaders should huddle with their team
Methods to enhance performance of individuals on the team
Things leaders can do to enhance overall team performance
The difference leadership style makes to a team
The best ways to motivate a team
How to make sure your team is pursuing a common goal
The best ways to setup team feedback loops
The top characteristics of a high-performance team
How to become a leader that others want to follow
How to best empower your team
How to best recognize the natural talents of a team member, and maximize that for the overall team
And much more…
Ken Tucker is the founder of Changescape Web (www.changescapeweb.com), a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses. Specialties include search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation.
Ken is a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant (stlouis.seoforgrowth.com). Ken is the author of Social Media Marketing for Restaurants and co-author of Reputation Management (Marketing Guides for Small Businesses). This compact guide explains how to create and protect your online reputation.
Ken created and taught one of the first college credit Social Media Marketing classes in the US at St. Charles Community College. He has taught a course on Content Management Systems. He serves as Co-Chair of the St. Charles County Chambers of Commerce Technology Committee.
During This Show We Discuss…
How powerful social media marketing can be for your business
How effective social media marketing is for businesses who advertise locally and nationally
The best marketing strategies for local businesses
What business owners can do offline to grow their business
Great strategies that combine both online and offline marketing
What duct tape marketing is, and how it works
The most effective ways to market in today s business environment
The keys to having a great website
3 things every great website should have… but most do not
How effective SEO and SEM are when it comes to increasing search engine traffic
Basic things everyone should do on their site to improve SEO
How you can get a free review on the strength of their website SEO now
The importance of having a positive online presence when it comes to your company s reputation
And much more…
Sheri Fitts has more than 25 years of experience in digital leadership and brand marketing. As the founder of ShoeFitts Marketing, she has helped thousands of advisors and industry influencers convey their messages, create meaningful connections, improve sales performance and scale their digital leadership.
Sheri regularly speaks about digital marketing and social media at financial services industry events, has been quoted in numerous publications and is the author of Deconstructing Digital. She has received awards and recognition from the Plan Sponsor Council of America, the National Association of Government Defined Contribution Administrators, the International Association of Business Communicators and Pensions and Investments. 401kwire.com named her one of the “most influential people” in the defined contribution category.
During This Show We Discuss…
Understanding the mathematics of marketing
The most effective forms of marketing that business owners are using right now
How to best understand branding
The biggest mistakes business owners make when it comes branding
How to truly build a passion-powered brand
How a company s culture fits into branding
Why it is important to build your personal brand, as well as your business brand
How to easily build your personal brand
What social selling is, and how it works
How to build a tribe of loyal subscribers and followers
The best success strategies for digital marketing right now
The opportunities most business owners are missing when it comes to using social media
How to not just post, but get engagement on social media
How often you should be posting on social media, and the types of posts you should be using
How to find the right social media channels that are right for your business
How social media can be used to help retain clients, not just attract new ones
Creative ways that business owners can use social media that most do not know about