In this episode Vlad Edelman teaches us how to radically improve our ad results by using localized data to get the customers we want when we want them.
About our Guest:
Looking for someone known for improving the customer experience? Look no further, Vlad Edelman is your man. Vlad has been in the restaurant industry for over ten years and has helped the likes of Ansible, Soapbox Mobile, and ESPN’s mobile business increase their CX. In 2014, he founded the game-changing product, HEROFI, that focused exclusively on creating better customer engagement tools for restaurants.
Through all of his wins (and loses), Vlad continues to look for ways to improve customer experiences with countless brands. Over the last five years, he has built a company that focuses on equalling out the advertisement playing field. Through using modern rules-engines, real-time data visualization and automated content targeting, Vlad’s company, Targetable, delivers an incredibly powerful, affordable, and platform-agnostic advertising engine that allows all retail companies to play like consumer giants.
During this show we discuss: